Plants that stopped sorting and started preventing
Treadum is built for tire and rubber-product manufacturers between $200M and $40B in revenue, running mixing, component prep, tire building, curing and finishing lines. Here is who we build for and what they hold us to.
Design partners and pilot sites
Where the loop is deployed
Passenger radial
High volume, tight uniformity requirements and an EV-driven shift in load and noise expectations. Usually starts at building and splice or uniformity prediction.
Truck and bus radial
Long cure cycles, high material value per tire and severe consequences from a separation. Usually starts at curing or X-ray defect detection.
Off-road and OTR
Very large constructions, low volume, extreme cost per scrapped tire. Genealogy and cure-state control dominate the business case.
Aircraft
Certification-heavy production where evidence completeness and traceability matter as much as yield.
Specialty and motorsport
Frequent construction changes and small batches, where the twin earns its keep by cutting trial-and-error on the floor.
Technical rubber goods
Hoses, belts and seals sharing the mixing, extrusion, calendering and curing agents without the tire-specific building stack.
Who signs, who champions, who approves
The plant director is the economic buyer. Process and quality engineers are champions. IT/OT, quality and EHS approve.
Economic buyer
Owns production rate, quality, scrap and safety. Wants autonomous, higher-yield, higher-quality production without putting the schedule at risk to get it.
- Judges Treadum on scrap, first-pass yield, takt and safety
- Funds pilots from operating budget against a scrap or energy line
- Needs proof before plant-wide commitment
Champion
Owns compounding, building and curing recipes, process windows and yield. Cares whether the system respects the window and whether disagreement is captured properly.
- Reviews every proposal class before it graduates a gate
- Uses the twin to test recipe changes without burning production
- Owns override reasons and the weekly model review
Champion
Owns conformance to IATF 16949, ISO 9001, DOT and UNECE, defect and uniformity performance, and tire genealogy. Judges Treadum on evidence completeness as much as on detection rate.
- Needs linked evidence per tire, not sampled records
- Owns non-conformance workflow and corrective actions
- Runs recall-scoping drills against the genealogy graph
Approvers
Own segmentation, identity, risk and safety sign-off. They need to see that line decisions do not depend on the cloud and that safety systems are untouched.
- Edge-resident decisions, on-premises option available
- Writes only through explicitly exposed setpoints
- Safety instrumented systems out of scope by design
## IT/OT sign-off
- [x] Inference runs inside OT zone
- [x] No outbound plant data (on-prem mode)
- [x] SSO + SCIM + station-scoped RBAC
- [x] Signed model bundles, inbound only
## EHS sign-off
- [x] Safety interlocks untouched
- [x] Envelope signed by process, safety, ops
- [x] Rollback drill executed and loggedWhat we ask, and what you get
A real pilot, with real access, on a real metric
Design partners get early access, direct engineering time and heavy influence on the roadmap. In exchange we need line access, historian and inspection data under your controls, and an engineer who will argue with the model.
- You provide: one line, one wedge metric, data access, an engineering champion
- We provide: connectors, baselining, shadow mode, weekly model review, on-site support
- Both sides agree the baseline and success criteria in writing before day one
- Reference rights are negotiated, never assumed
What partners say
“We had three people watching X-ray images and still shipped uniformity rejects. Treadum flagged the cord shift at the building drum, not four hours later at final inspection.”
“The cure agent found 40 seconds of margin on a construction we had run the same way for eleven years. It proved it in shadow mode before it touched a press.”
“Genealogy is the part I did not expect to care about. Every tire now has a linked record from batch to grade, and audit prep went from weeks to an afternoon.”
[PLACEHOLDER] Design-partner quotes are illustrative until pilot references are published.
What customers are actually trying to fix
Every pilot starts by putting a number on these before autonomy is activated.
Building and mixing that cap rate
Manual, craft-bound green-tire building and mixing limit both throughput and consistency, and the people who do it best are retiring.
Splice, placement and separation
Splice, placement, bubble, separation and bare-spot defects drive scrap and, at worst, recalls.
Force-variation rejects
Uniformity and balance failures cause rejects and rework after all the value has already been added.
Under- and over-cure
Fixed recipes with safety pads waste energy and still leave batch-to-batch drift unaddressed.
Ergonomics and shortage
Ergonomic injury and a severe tire-builder and process-engineer shortage cap rate independent of equipment.
How we assess fit before proposing anything
| Criterion | What good looks like | Why it matters |
|---|---|---|
| Production volume | Enough tire value on one line for clear ROI | Cell pricing must be small next to the avoided cost |
| System access | Mixing, building, curing, inspection and MES reachable via API | Without signal there is no model and no baseline |
| Executive mandate | A signed target on yield, scrap or energy | Pilots without a mandate lose plant resources |
| Pilot willingness | Paid pilot with a defined success metric | Free pilots do not get engineers assigned |
| Anti-fit | Dashboard-only expectations or no integration path | Treadum is a system of action, not reporting |
Design-partner targets
Joining the program
Not if you have a line where a point of first-pass yield is material. The Cell plan exists precisely so a single plant can start without a group-level budget.
Yes for perception wedges, which work from live streams. Cure, rheology and uniformity modeling improve much faster with historian depth, so we will ask for it when it matters.
Only with written permission. Reference rights are negotiated as part of the agreement, and several partners run entirely unnamed.
Then we say so and you do not convert. We would rather lose a deal than argue about a baseline nobody agreed to. That is why the baseline is written down before day one.
Put one cell on autonomy in 90 days
Pick one wedge — splice inspection, X-ray defect detection, cure-state optimization or uniformity prediction. We baseline it, run shadow mode, then graduate to bounded autonomy under a signed control envelope.
Pilots start in shadow mode. No line changes until accuracy and safety gates pass.